Environmental advertising in Yazd

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Why environmental advertising in Yazd?

Environmental advertising in Yazd is one of the options that can have a good impact on business growth. Yazd province with an area of about 76 thousand square kilometers and a population of 1.5 million people, is the fifth largest province in the country. The neighborhood of this province with Isfahan, Khorasan, Kerman and Fars, which are the busiest tourist, industrial and medical destinations in Iran, has made Yazd one of the most important crossings throughout history, and this maximizes the efficiency of environmental advertising in Yazd.

Environmental advertising in Yazd

Yazd, the center for attracting audiences for environmental advertising

Yazd province, despite its dry climate and limited agriculture, is a rich center of various mines. Of the 60 types of minerals in the country, 50 species are present in Yazd and for this reason this province is called the paradise of mines. The largest lead and zinc mine in the country is located in Mehdi Abad and Chadormelo iron ore mine is located in Choghart. A rich uranium mine was also discovered in Ardakan in the 1980s. Therefore, Yazd is one of the most important destinations for managers and businessmen, and the transportation routes of this province have traffic congestion in all seasons of the year, and according to statistics, the use of advertising billboards in Yazd is economically justified.

“An idea can turn to dust or magic, depending on the talent that rubs against it.”

Bill Bernbach
Advertising billboard in Yazd

Points for billboard design

Creativity, including innovation and ultimately the inclusion of brand colors, is one of the essential elements in the design of environmental advertising, and we recommend avoiding any stereotypes that cause bad advertising for any brand, as well as maintaining simplicity. Creating different emotions, using appropriate images and fonts, etc. are very effective techniques in billboard design. If you want to continue, follow other essential key points of environmental advertising design in our magazine.

Why is Yazd an industrial hub and what is its impact on its advertising efficiency?

The existence of three industrial towns in Yazd, Ardakan and Meybod and the existence of several thousand active units in these towns, has made this province one of the important industrial hubs of the country. Most of the products of these industrial units include textiles, carpets, tiles and ceramics. Billboard advertising in Yazd will face the highest number of visits and attractions by craftsmen.

Yazd’s two climatic poles are an important factor in the success of advertisement

In addition to being the second largest city in the world, Yazd has one of the most attractive climates in the country. The climate of this province is made by factors such as desert areas and rolling sand dunes, beautiful heights of Shirkuh, lush summers, their slopes are unique attractions that attract many tourists every year. Therefore, billboard campaigns with any target community will have the highest advertising efficiency in Yazd.

John Wana Maker

John Wana Meeker was born in 1838 in Pennsylvania and died in 1922. He was an American businessman and political activist who, according to marketing proponents, was a pioneer in advertising. He owned several chain stores and also served as the director of the United States Post.

Yazd’s historical and tourism history, an important factor in the efficiency of advertising

Yazd was registered in the UNESCO World Heritage List in 1396 and with its long history and numerous sights, is one of the top 3 cities in Iran in this field. Ardakan Reservoirs, Fahraj Mosque, Abarkooh High Dome, Ashkzar Water Mill, Markar Clock, Dolatabad Garden, flowing sand dunes and 2 are the most important historical and tourist places of this province.
Confectionery in Yazd has a long history and some of its products such as: baklava, qatab and pashmak and… are world famous.
In view of all the above, in terms of productivity, the price of environmental advertising in Yazd will be very affordable.

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